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SAP Functional

SAP CRM 7.0

CR010

  • Introduction to SAP CRM 2007
  • Architecture
  • CRM Applications (Marketing, Sales, Service)
  • Channels of CRM (Interaction Center, Web Channel, Mobiles)

CR100 – Base Customization

  • Business Partner
  • Organizational Management
  • Product Master
  • Transactional Processing
  • Org Data Determination
  • Activity Management
  • Partner Processing
  • Status Management
  • Pricing & Billing
  • Actions
  • Interaction with other systems
  • Customer Downloads from R/3
  • Real time scenario discussion

CR600 – Marketing

  • Marketing Planning & Campaign Management
  • Segmentation of Business Partners
  • Personalized Mail Forms
  • Marketing Plan & Campaign Approvals
  • Campaign Automation & Execution
  • External List Management
  • Lead management
  • Product Proposals

CR700 – Service

  • Real time scenario discussion
  • Service Overview
  • Installed Base
  • Service order Management
  • Service Contracts
  • Complaints & Returns
  • Real time scenario discussion

CR300 – Sales

  • Overview & Sales Cycle
  • Opportunity Management & Sales Methodology
  • Copy Control
  • Quotation & Order management
  • Special Functions- Alternative Product ID & Product Substitution
  • Distribution of quotations & Orders between CRM – R/3
  • Contract Management – Release Orders
  • Territory Management
  • Sales Integration with other systems
  • Real time scenario discussion

CR410 – IC Web Client

  • Interaction Center Overview
  • Technical Architecture
  • Creating an Interaction Center Web Client Profile
  • Configuring Components
  • IC Management Function-Scripting & Call List Management

CR500 – Middleware

  • Middleware Overview
  • Concepts of the CRM Middleware
  • Replication Administration
  • Data Exchange with R/3 Back end Systems
  • Monitoring & Error handling

CR800 – Web Channel

  • Foundation & Architecture
  • Shop & User Management
  • Catalog setup
  • Order Processing
  • Batch & Product Determination
  • ATP Check

CR580 – Web UI – New User Interface of CRM

  • Overview
  • UI Concepts
  • Business Roles
  • Navigation Bar
  • UI Configuration
  • Extensibility Tools
  • Note: Duration of the course is 40 h of one hour each.